2 >Use #gamergate hashtag to spread awareness of Operation Disrespectful Nod
3 >Then tweet advertisers about your complaints, BUT DON'T USE HASHTAGS ON THE COMPLAINTS
4 >Cite links and offensive tweets from the leaders of Polygon, Kotaku, RPS, Gamasutra, and so forth
5 >Use hashtag ONLY ON THE OPERATION DISRESPECTFUL NOD posts to spread awareness and kill two birds with one stone
7 Remember that it's important to point out (where possible) that these sites are insulting you BECAUSE you are a consumer of the sponsor's products.
9 Identify yourself as a gamer, or gaming enthusiast, or whatever, say that you've been extremely disappointed with how Kotaku/Polygon/Gamasutra/RPS/Whatever has been comporting itself not only by publishing those inflammatory, smearing articles that paint their audience as misogynistic manchildren, but also by their preposterously hostile conduct on Twitter.
11 Be polite to the advertiser.